Marketing Insights

Are you searching for tips to help you select the best SEO firm for your roofing company? If you want to work with a top-rated

Drive Business Growth and Establish Social Proof Have you ever come across this cliché, “Your brand name is as excellent as your reputation”? Unfortunately, this

 In the modern internet-driven business landscape, the appearance of your roofing website online is one major factor that will determine its failure or success when

As a roofer, knowing how roof insurance claims operate will help grow your roofing business. By understanding the ins and outs of such claims, you

  Congratulations on winning the greatest battle of registering your roofing business and obtaining the necessary credentials. But, you will only remain in business by

Boost Your Local Presence & Get Your Roofing Company Found Online By Prospects/Clients. In the model business landscape, your roofing company needs to have a

A great roofing logo design tells a story about your brand, its mission and differentiates your business from other roofers online. As a roofing contractor,

Traditional marketing vs. inbound marketing: which works best? This is a heated debate in the roofing marketing landscape. One method is disruptive and invasive, while

  The Roofing industry is constantly changing, and to stay current with the latest trends and innovations, you need to keep up with the times.

What kind of experience do property owners get when they come across your roofing brand online? Is your business more concerned with roofing sales or

Keep Your Roofing Website up to date: don’t lose clients for no reason Most roofing contractors know the importance of having a well-structured roofing website.

Are you getting sufficient roofing leads? Is your phone ringing as expected to book more jobs? There are many reasons your answers may be a

Digital roofing marketing has become the most efficient ways for roofers to maximize their growth and reach. No matter the size of your company, you

The roof is an integral part of your house and can also become one of the most expensive to install, repair, and replace if left

Google My Business or “GMB” is a free tool that helps you manage how your roofing company appears on Google Search and Maps. If you

Are you frustrated because of buying roofing leads without seeing any noticeable results on your bottom line?  Are you wasting your advertising dollars on a

Turn visitors into leads, learn more about them, and make money for your roofing business We have all been through it. At one time or

What sets your business apart from the competition? There are over 100k roofing contractors in the USA alone. Competition is always fierce in the roofing

For any business owner, everyone knows that reviews come with the territory. Any business will receive negative reviews at some point in their career or

Reduce your website bounce rate, improve loading speed, and get more leads with a responsive roofing website design.  What are the significant differences between adaptive

  Every roofing contractor knows that a logo is an essential part of building and establishing a thriving business. They are typically the first thing

Are SEO Companies Worth It for Roofers?  If you have a roofing business, the chances are bright that you understand the importance of SEO. In

What Are Backlinks for Roofing SEO? Search engine optimization backlinks, what are they? How do they help us and our websites? Many people question the

Roofers: Why SEO Is Essential In 2020 Search Engine Optimization improves your website's visibility. A website must be noticeable to people searching for that company

  What Is SEO And What Does It Stand For? Search Engine Optimization (SEO) is a means of increasing the quality and quantity of traffic

Attract more Prospects: Get more Leads and Outrank Other Roofers online by enhancing your professional image  The roofing industry is a competitive landscape, and you

Increase your Website Traffic, Stay ahead of the competition, and boost your revenue with voice search optimization. Voice search is not a marketing fad, but

How will SEO help my Roofing Business? Search engine optimization comprises various practices that help your website gain visibility and popularity on the search engine

 As a digital marketer, you know the importance of SEO (search engine optimization). SEO is essential for online marketing campaigns, and every business owner with

As a roofing contractor, you might find yourself overwhelmed each day, with thousands of things to worry about and manage But controlling and monitoring what

In the cut-throat world of the roofing business, it's crucial to establish a strong brand that will remain relevant and help you to rise above

Roofing contractors work with businesses or homeowners all the time, and such property owners won't just invite anyone to install, repair, or replace a roof

In today's world, the internet is the biggest market place under the sky. Literally, everything can be found and purchased online. Some companies do their

SEO or search engine optimization, is an online marketing strategy that helps your site improve search engine results rankings. You will have a more search-friendly

As a roofer, you might think that branding should be left to the big names in the roofing industry. But the sad reality is, it

With the internet's influence and reach, more potential clients are watching your roofing brand than ever. A memorable and unique roofing company logo design differentiates

Every roofing company needs a great logo, particularly in the modern digital world, where logos plays a significant role in your internet marketing strategy. However,

Increase prospect's engagement, conversion rates, and Book More Jobs with a faster roofing website.  Are you wondering why your roofing website loads so slowly? Or

Have you ever posed a question to Siri? How about other voice assistants like Google Assistant, Alexa, or Cortana?  Whether you have answered or not,

If you have ever thought about building and running a successful roofing business, you are not alone. Having a flexible schedule, being your boss, and

Yelp is one of the most famous directories for people to research and review companies. Many property owners utilize it as one of their initial

The roofing industry is incredibly fast-moving and fluid, which can affect contractor-customer relationships. As a roofing contractor, you must develop strong customer relationship skills, particularly

Is your roofing website optimized for mobile devices? Although mobile devices contribute approximately 52% of search engine traffic, most roofing contractors have not updated their

Increasing roofing sales is the fundamental objective of countless contractors, small and large alike. Finding new prospects to book jobs with your business is a

Do you want to attain a higher click-through rate that drives qualified leads to your roofing website? With so much to keep up with internet

Many prospects that land in your roofing website end up abandoned, sales dropped contacts, and incomplete conversions. Facebook and Google provide remarketing tools that help

eady to take your roofing company online? The first thing you need is a reliable and attractive website to deliver company strategy to clients.  Nowadays,

In 2020, the number of smartphone users will hit 3.6 Billion globally, a 9.4 % increase from 2019. More than 80% of Americans use smartphones

In an industry where the competition claims the top spot, it’s challenging to differentiate and build your roofing brand. Difficult, but not usually an impossible

As a roofer, you already know that roofing is a cutthroat industry. It takes a lot of time and effort to succeed in the roofing

Tactfully Market Your Roofing Business during the Coronavirus Pandemic With These Tips. With more than 20,000 new cases reported daily worldwide, there is no doubt that

Are you looking for foolproof ways to generate free roofing leads online? If yes, this post will give you tips to help your roofing website

Improve your Click-Through-Rate, Reduce the Cost of Acquiring Leads, and Make More Money with Google Ads (AdWords). When it comes to search engines market share,

Build trust with a secure roofing website In March 2016, Google announced that over 50 million websites were culprits of getting hacked. A statistic that

Increase Your Website Visibility, traffic and Generate Leads with Roofing Graphic Design Graphic design is used in conventional marketing campaigns like fliers and billboards, and more importantly,

Your roofing logo design is a vital component of your brand identity. It creates the first impression to your audience and symbolizes what your business

Improve the visibility of your roofing website, get new leads, and book more jobs with PPC ads. Google Ads (Adwords) is a crucial marketing medium

Do you feel like your roofing business is not getting new leads or clients it should? Do you want to let prospects/ clients know about

Get noticed by Prospects, Stand out from the Competition and Improve Your Roofing Brands with our Custom Logo Design Services. Branding is a crucial part

  Create unparalleled customer experience; outrank your competitors and Book More Roofing Jobs with Voice Search SEO As many roofers know, SEO is a dynamic

Give Your Roofing Business a Voice, Stay ahead of the Competition and Book More jobs with Alexa Hey, Alexa, where can I find an experienced

How do clients search for your roofing business online? Your roofing website may be ranked #1 in Bing and Google, but what about Siri? According

Choosing a name for your new roofing company presents a great opportunity because it helps you to communicate your ideas, personality, expertise, values, and uniqueness

Are you thinking of starting a roofing company? Possibly, with roofing services like roof installation, roof repair, metal roofing, and guttering? Have you designed an

Are you looking for a new job? Get a great career as a roofer. It will give you access to regular work with a steady

It’s a situation that we are all too familiar with, lousy weather, and wind wreaking havoc and pulling our shingles from our roofs. Not only

How You Can Create an effective Adwords Campaign that Generates Consistent Stream of Leads. "We tried PPC ads but did not get any results from

The roofing industry is a competitive field, and as such, your roofing marketing efforts must be impeccable to outshine your rivals to obtain the leads

When you install or replace a roofing product that lasts for more than a decade, you require an effective strategy for generating referrals. You cannot

Building a business involves a wide range of factors that can easily cause you to overlook the importance of making your roofing logo a top

Today, postcards are the cheapest form of direct mail. Most roofing businesses already understand the importance of postcard marketing as it is a great way

Has a storm recently rolled through your area of service? You know it won't be long before roofers from everywhere are crawling all over the

Get Free Leads, Improve your Roofing sales and Crush other Roofers online with On-page SEO If you want to optimize your roofing company's website, on-page

Drive Crazy Traffic, Generate More Leads and Make More Money by Claiming #1 Position on Google Do you think that your prospects/clients ever click on

Get on top of search engine results, drive relevant traffic and get qualified Leads online with Off-page SEO In 2020, there will be thousands or

Reduce your website bounce rate, improve loading speed, and get more leads with a responsive roofing website design. What are the significant differences between adaptive

It’s a brave new world Pretty much every Roofing business owner would agree… marketing and advertising have changed dramatically in the past 5 years. An

Roofing contractors are always after one thing; get qualified leads at a lower cost. There are various ways of generating leads for roofing companies, but

As with any other service business, word of mouth is an excellent tool to promote your roofing business. Clients don’t have goods they can hold

Get Qualified Leads, Increase Conversions and Sales with a High-Quality Roofing Website One major challenge that most new roofers face is launching a new roofing

Claim, Verify and Optimize your GMB Listing to Get More Leads Online One of the most crucial things that your roofing business requires to continue

What Is Local SEO? Essentially local SEO is the effort it takes to get listed higher in map results, whether in google maps or apple

How to Start a Roofing Company Are you asking "how to start my own roofing company?" If so, I hope that this article is going

Proper Marketing Will Be Your Success Factor If you are planning to start a roofing business, then you must know that operating a successful business

As a new roofer, trying to book a roofing job can be overwhelming. If you are a new roofing contractor, you will find out that

Unfortunately, Roofing businesses, like yours, are really struggling these days to create a reliable flow of new Roofing Clients and finding it challenging to get

Engage Prospects, get qualified Leads and boost Your sales with Roofing Videos Video advertising is the new method of conveying the message about your roofing

Generate Leads, boost your Roofing sales with these Super-Simple Marketing Hacks As a roofer, you already know that finding qualified leads can be a significant

Property owners regularly visit review sites like BBB and Yelp to evaluate and hire roofing contractors. Yet, they are surprised by several roofers who have

Increase Conversions, Leads and Roofing Sales with an Experienced Roofing Marketing Partner Should I hire a roofing marketing agency or create a marketing department in-house?

If your phones are not ringing and contact form submissions via your website are few, your roofing website could be the problem. Many roofers fail

Be found online, get leads and increase conversions with roofing SEO As a roofer, I know you must have been affected by COVID-19- in some

How Roofing Businesses can Find New Clients Through These Lead Generation Strategies As a roofing professional, has your company come to a halt in terms

Do you want to create a roofing website design that works but doesn’t know where to start? Are you searching for ways of reducing the

HERE IS HOW YOU CAN GET YOUR ROOFING CLIENTS TO USE YOU AGAIN AND AGAIN Did you know that repeat clients make up a huge

HERE IS HOW TO GET MORE ROOFING LEADS CONSISTENTLY. Roofing business owners wear plenty of hats -daily, but one of the most important is knowing

HERE IS HOW TO ACCELERATE YOUR ROOFING BUSINESS TO NEW HEIGHTS. Are you one of those entrepreneurs who are marred by constricted budgets and scarce

Do you want your roofing website to convert more visitors/prospects into leads? If yes, then make sure that your site is optimized for mobile devices

Without the right keywords, you cannot get customers for your roofing business online. It is essential to rank or advertise for the right keywords so

As a roofer, you spend a lot of money and time trying to promote your roofing website. And you are probably impressed whenever new prospects

When leveraged correctly, social media can generate roofing leads, drive targeted traffic, and improve your SEO results. Do you want to build lasting bonds with

Want to get found online by Prospects, Increase Conversions and Book More Jobs with “Roofer near me” searches? Customer searches based on locations are rapidly

Do you want to outshine your competitors and get more roofing leads? Are you wanting to create a winning advertising campaign that will allow you

Increase sales, leads, and improve your online reputation and presence with proven roofing marketing strategies discussed in this post Do you know that there are

There is no doubt that ranking higher than other roofing contractors on search engines like Google or Bing is necessary. But what if you

The Future of the SEO As of late, there has been much conflict concerning whether Roofing SEO will be decimated in the near future. Is

Roofing SEO - the Secret to Online Success for Roofers Everything happens on the internet. Okay, maybe not everything, but when it comes to gaining

HERE IS HOW TO CONVERT MORE OF YOUR ROOFING LEADS TO PAYING CLIENTS Below we offer a few tips and some of our services that

Do you feel like your roofing business is not getting new leads or clients it should? Do you want to let prospects/ clients know about

Don’t Become a Victim of These Roofing SEO Myths Roofing SEO is dynamic, and as a roofer, it can be challenging to keep with the

What Does a High-Quality Roofing Website Design Look Like? Do you want to know what separates the best roofing website designs from mediocre ones? What

Increase Conversions, Connect with Your Clients, and Generate Quality Roofing Leads with these Simple Roofing Business Growth Hacks! Do you feel like your roofing company

Do you want to get a steady flow of qualified roofing leads but don’t where to start? Are you tired of wasting your marketing dollars

Discover the Marketing Mistakes your roofing business is making and how to avoid them! Marketing your roofing business is essential for long term success. Without

Do you know the full effect that online reviews have on your Roofing Business? As a roofer, you understand how challenging it can be to

Dominate Local Search results, Crush your Competition and Double Your Roofing Sales with Local SEO. As a roofer, you already know that your industry is

85 Marketing Terms Every Roofing Business Owner Should Know The world of digital marketing is filled with various technical terms, abbreviations, acronyms, and jargon, and

Do you want your roofing website to rank #1 on Google and beat your competitors? Is your roofing business showing up in local search results?

One of the most critical components of Roofing SEO (search engine optimization) for your NICHE business is keyword research. You need to understand what your

  A Passion For Making Things Perfect. The Roofer You Can Trust. Above Average Roofs For Above Average Home Owners. Better Home. Better Price. Better

Are you wondering whether your roofing business needs HTTPS? Do you know that more than 80% of prospects won’t convert if they realize that they

"The only constant in life is change." For those of you who are long in the tooth, you certainly remember the few platforms a vendor

Every year INC Magazine publishes a list of the 5,000 fastest-growing companies in the United States. You can review the entire list by clicking here. If

As a roofer, your customers must always feel that you appreciate them. Having a responsive roofing website design is one way of making sure that

Are you stuck between hiring a professional web design agency to build your roofing website and doing it by yourself? If so, this article intends

Increase Conversions and Pay Less Per lead with A Proper High-quality Roofing Landing Page(s) Are you paying for ads and searching for the best way

Do you want your roofing website to be found online by potential clients and leads? Are you planning to hire an SEO agency but don’t

Keep Your Roofing Website Up to Date-Don’t Lose Potential Roofing Clients to your competition for no Reason! Just like the other tools of the trade,

Is Your Roofing Website In Need for Repairs? Here are the top 10 Qualities of a Great Roofing Website You Need to Know! Is your

Is it a Tagline or a Slogan? What's the Difference? The terms slogan and tagline are often used interchangeably in the world of marketing and

With a Roofing business one universal goal is to make sure and sell the services of the business. This is something that is generally best

A slogan is a set of words that helps customers to interact with your Roofing brand. In a marketing context, it’s a brief phrase that

Nowadays, Google reviews are very important for any Roofing business in any city. Studies show that 88% of consumers rely on online reviews as much

How to Acquire Customers from Google Search As a business, you want to rank as highly as possible, regardless of the location you operate in.

There are tons of ways to improve and monitor Google Maps performance, especially if your business is in the Roofing industry. The first thing to

As a Roofing business, you're probably wondering whether or not internet marketing is all that important. In short, the answer is yes, internet marketing is

Every year, Google makes several changes to search. In 2018, they reported an incredible 3,234 updates — an average of almost 9 per day, and

Want your business to be seen on Google? Of course, you do, every company does. But, there are some things that work, and others that

Use Your Existing Roofing Clients to Align Your Strategic Planning Correctly It's exhausting as well as expensive to lure in new customers. The world of

Do you want to create an improved Roofing website for your company? Would you like to draw in more clients than ever before? Of course,

You know about Google and it's reach, so having your Roofing business show up in the first page results is important, right? Of course, it

A Roofing website is imperative to growing your audience base; but, having the right marketing ads in place is also important to target your Roofing

For business owners, having a google page is a must. Unfortunately, often, Google pages become placeholders for fake Google reviews written with the sole intention

Phonebooks to Smartphones Two decades ago, consumers used to find their local businesses using a local phonebook. They would look for a specific business category

List & Claim Your Business - Store on Apple iPhone Maps With one in five phones being sold being iPhones, it's obvious this is the

Google trumps all search engines, it crawls the web to determine which sites offer the greatest value to searchers, based upon specific keywords. We utilize

Not quite sure where we're going with this? Keep on reading and we'll help you determine how you can become a leader within your Roofing

There is no point in denying the fact that doing business isn't an easy task. The words you use have a big impact on your

Create a Unique Selling Proposition to Showcase Your Roofing Company's Value - As a business owner, you'll quickly learn that in Roofing industries, especially smaller

Google is not the only directory you need anymore With Apple gadgets dominating the cell phone and tablet market, and a great number of internet

Meet the Modern Day Consumer Let's think of some big-name companies. Circuit City, Sears, Blockbuster, and Polaroid, just to name a few, are companies that

Do you want to expand your roofing brand’s reach, generate exclusive leads, and increase your sales?   If yes, this post got you covered! But how

How Safe is Your Roofing Website? Do you know that more than 50,000 websites get hacked every day? As a roofer, you must stay vigilant and

Generate More Leads, Obtain Countless 5-Star Reviews, And Drive Traffic To Your Roofing Website With Google My Business Profile For FREE As a roofer, you

Get Qualified Roofing leads and Book More Jobs (Without Cold Calls or Begging) As a roofer, you already know that finding new leads can be

Stand Out From Other Roofers Online With Roofing SEO Is your roofing business struggling to earn first-page search engine rankings? If so, this post will

Is SEO A Big Waste of Time for Roofers? In the last decade, search engine optimization (SEO) has gone from being practically unheard of to

With a well-optimized Website, you can Generate more high-quality leads, extend your reach, and Crush Your Competition Every roofing business needs a website for it

How does your roofing business stand out in a very competitive market? Roofing ads cannot merely depend on providing the lowest quote for a project.

Before the widespread introduction of digital technology, most Roofing marketing efforts consisted of adding listings to the yellow pages, placing ads in newspapers, and buying

Your roofing website can be a powerful lead generation tool when used appropriately. With proper implementation, design, and planning, your roofing website can boost traffic,

Search Engine Optimization continues to be one of the most effective content marketing strategies all over the world. SEO is basically publishing and creating content

Planning your roofing business the right way is important because it will help you see detailed reports of the startup, financing, and procedures of your

  Google AdWords is now Google Ads since they rebranded and consolidated two other significant platforms, Google Ad Manager, and Google Marketing Platform. You may