Marketing

Whats the Difference Between A Slogan vs. Tagline For Your Roofing Company?

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Is it a Tagline or a Slogan? What's the Difference? The terms slogan and tagline are often used interchangeably in the world of marketing and advertising. And, most customers probably think they're the same thing. But, there's a difference in…

What makes a great Roofing slogan?

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A slogan is a set of words that helps customers to interact with your Roofing brand. In a marketing context, it’s a brief phrase that summarizes the value proposition of a company. Slogans are simpler to remember and differentiate your company…

101 Roofing Business Marketing Ideas

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With a Roofing business one universal goal is to make sure and sell the services of the business. This is something that is generally best accomplished via making a business be expertly positioned in front of its target audience whilst offering…

The Importance of Internet Marketing for Roofing

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As a Roofing business, you're probably wondering whether or not internet marketing is all that important. In short, the answer is yes, internet marketing is important. The digital marketing efforts your company makes are surely going to pay…

What Are Your Roofing Clients Worth To You?

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Use Your Existing Roofing Clients to Align Your Strategic Planning Correctly It's exhausting as well as expensive to lure in new customers. The world of online marketing and strategic planning may make it look easy, but getting and retaining…

Why Should Someone Choose Your Roofing Company Instead Of Your Competitors?

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Create a Unique Selling Proposition to Showcase Your Roofing Company's Value - As a business owner, you'll quickly learn that in Roofing industries, especially smaller ones, uniqueness is key to distinguishing yourself from the competition.…

Work on Your Roofing Business, instead of working in Your Roofing Business

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Not quite sure where we're going with this? Keep on reading and we'll help you determine how you can become a leader within your Roofing industry. What does "working in your business" actually mean? For most, it's about the mundane tasks that…

Call them Roofing Clients instead of Roofing Customers

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There is no point in denying the fact that doing business isn't an easy task. The words you use have a big impact on your business and on your revenues. Have you ever thought about that? Even things that apparently don't seem to be so important…

How The Modern Day Consumer Makes a Purchase Decision

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Meet the Modern Day Consumer Let's think of some big-name companies. Circuit City, Sears, Blockbuster, and Polaroid, just to name a few, are companies that were huge in their day. So, what happened to them? In short, they didn't keep up with…