Why 90% of Roofers Lose Money with Google Ads (AdWords)

How You Can Create an effective Adwords Campaign that Generates Consistent Stream of Leads. “We tried PPC ads but did not get any results from it.” “It was a waste of our marketing dollars; it didn’t work.” We meet a lot of roofing contractors each week. 90% of them believe that PPC ads don’t work. […]
The Importance of Branding in Your Roofing Marketing Campaigns

The roofing industry is a competitive field, and as such, your roofing marketing efforts must be impeccable to outshine your rivals to obtain the leads that you require. But with all the marketing and advertising options available, how do you brand your roofing company productively? In the modern world, internet marketing outshines all advertising channels […]
10 Pro Tips To Get More Roofing Referrals

When you install or replace a roofing product that lasts for more than a decade, you require an effective strategy for generating referrals. You cannot sit back and assume that the business or homeowner will recommend your services to a neighbor, friend, or relative. Instead, you need a good strategy that will help you get […]
10 Roofing Postcard Marketing Mistakes to Avoid

Today, postcards are the cheapest form of direct mail. Most roofing businesses already understand the importance of postcard marketing as it is a great way of gaining the attention of customers. Postcards are easy to create and have a high rate of response. Postcards can be used to increase sales leads, introduce new products and […]
How to Market Your Roofing Services After A Recent Storm

Has a storm recently rolled through your area of service? You know it won’t be long before roofers from everywhere are crawling all over the affected neighborhood. Have you ever wondered what you should do in situations like this? I currently live near Nashville, Tennessee, and I witnessed several tornadoes roll through a couple of […]
On-Page SEO Checklist for Roofing Contractors in 2020

Get Free Leads, Improve your Roofing sales and Crush other Roofers online with On-page SEO If you want to optimize your roofing company’s website, on-page SEO is the best place to start. On-page SEO techniques help roofing contractors to get free leads online by appearing on the first page of Google for several keyword phrases. The […]
How to Get Your Roofing Business to the Top of Google Search Results

Drive Crazy Traffic, Generate More Leads and Make More Money by Claiming #1 Position on Google Do you think that your prospects/clients ever click on the second page of Google search results? No. They don’t do that. In fact, over 97% of prospects do not open the second page when looking for roofing services. Almost […]
The Roofing Off-Page SEO Checklist

Get on top of search engine results, drive relevant traffic and get qualified Leads online with Off-page SEO In 2020, there will be thousands or millions of active roofing websites over the internet. The figure is so high that new roofers may think it’s hard to rank for a specific roofing keyword on the search […]
Adaptive vs. Responsive Roofing Website Design: Which One offers the Best User Experience (UX)?

Reduce your website bounce rate, improve loading speed, and get more leads with a responsive roofing website design. What are the significant differences between adaptive and responsive roofing website design? And how can you improve the user experience by selecting the right design style? This post will try to answer these two questions and more. […]
Getting Your Roofing Digital Marketing In-Sync

It’s a brave new world Pretty much every Roofing business owner would agree… marketing and advertising have changed dramatically in the past 5 years. An attractive Roofing website alone isn’t enough – it has to be mobile-friendly, secure, and designed to be the center of your online marketing. Plus, you have to be on social […]