Not quite sure where we’re going with this? Keep on reading and we’ll help you determine how you can become a leader within your Roofing industry.

What does “working in your business” actually mean? For most, it’s about the mundane tasks that come along with the business. Answering the phone, dispatching a service call, adding new tasks to the calendar, scheduling meetings, or even scheduling for equipment pick up or delivery. You know, the boring things that people don’t enjoy about the business aspect of operating their Roofing business. You can think of these mundane items as the tasks you have to complete day in and day out, in order to ensure your business is operating efficiently. It’s what keeps your business healthy and keeps your customers coming back.

Now, let’s step back and compare this to “working on your business” in Roofing business. How does that differ then working in it? There are many ways; when you work on your business you are

  • Targeting new leads
  • Dealing with marketing and advertising that attracts potential clients
  • Implementing new products or service offerings
  • Planning to expand your business

The fun stuff! When you work on your business, you’re working towards expanding, improving within your location, and ultimately, becoming a leader within it. It sounds like more fun than working in your business, and that’s because it is. These are the tasks that allow your business to keep going within your roofing niche. It allows you to keep growing. And, ultimately, they’re the tasks that help you reach the pinnacle you’re trying to achieve, in your designated roofing niche.

Now that you have a basic understanding of what the differences are between “working on” and “working in,” why are these differences important? You have to work in your business. It is something that every business owner does, and it’s the only way to keep your business moving. However, you ultimately have to find ways to work in that Roofing business as well. If you aren’t finding ways to grow, to attract new customers, and to reach new heights, how do you expect your business to outshine the competition? If you want to succeed, you have to make plans to do so. Working on your business, is the first step towards achieving the plans and goals you are setting for yourself as a business, regardless of the location your roofing company is in.

As time forges on, you’re going to have to find ways to stop working in your industry, and ways to work on your business in order for it to thrive. How do you do this? Hiring the right administrative assistants and team to work in your business, is going to allow you to work on it, and grow it within your roofing niche. No business owner can do it on their own, therefore, you need to have the right help in place to help you transition from in to on. When you build a great team around you, you can focus your efforts on building and growing, rather than the mundane (day to day tasks) that every business has to complete, if they want to remain afloat and progress as leaders in Roofing.

No matter how big a company is, you’ll notice that initially, the owners and founders were working in the business. Think of the biggest company out there, and you’ll see that they began the same way your company did. So, until you can find the right team to put around you to work in the business, you can’t start transitioning out and working on your business. Big companies succeed because they have a great team of people around them. If you want to be successful in Roofing and want to outshine your competitors, you’re also going to have to have the right team in place to work in the business industry. There are no two ways about it.

If you want to see greater results, you’re eventually going to have to work on your industry. This means you’ll have to spend money (to make it) and hire a great team to have around you. Once you begin working “on” your business, you’re going to realize the growth as an industry leader in Roofing.

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